منابع مشابه
Percepcija Uloge Marketinških Aktivnosti U Kontekstu Tranzicijskog Gospodarstva Perceived Role of Marketing Activities in the Context of Transitional Economy
The role and importance of various marketing activities within a company is a function of numerous internal and external factors, including those that are typical of transitional economies. These factors are integrated and shaped by managerial perceptions about their overall importance and suitability at a specific moment. Authors analyze opinions among managers of Lithuanian companies about th...
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ژورنال
عنوان ژورنال: Lietuvos istorijos studijos
سال: 2014
ISSN: 1648-9101,1392-0448
DOI: 10.15388/lis.2014.0.5059